BAT Logic Component Pricing

BAT Logic ShoePlatePro: $150
BAT Logic Custom Packs: $55
BioSeries Pack: $192

Not familiar with the Bat Logic system? Download their brochure here.

Thanks to our friends and customers for a fantastic 2011. We hope you are spending the holidays with family and friends, and have some time to relax, recharge, and not have to worry as much about winning races!

We’ll see you in 2012…

Programs clamored to buy the boat that had just beaten them, like it contained some secret sauce. Often times, these were crews that were really quite fast, so these boats won a lot of races. But some also finished last. Did the boat help these crews? That’s harder to say, but at least it was a boat that was built locally, so you could rely on great customer service, prompt delivery, and support throughout the year. It made sense.

Now, we are seeing a different fashion show – top crews are importing the yellow boat from Germany. Just like the black boat a decade or so ago, the shell has become increasingly popular with top (and even some smaller) programs. However, there’s something different this time around.

Overwhelmingly and consistently, we’ve heard coaches say that they want top notch service. They want someone to overnight them a fin; to help them rig a boat correctly; to talk them through a repair; or to deliver a late-ordered boat in time for the championship races. And particularly since 2008, we’ve heard coaches tell us that they’re forced to trim travel schedules, cut equipment budgets, or hold off on buying boats all together for another year.

Buying a European shell contradicts all of that. Here’s a quick comparison – apples to apples – of what you get when you buy domestic versus international:

Everyone wants to put their athletes in the best possible equipment. We whole-heartedly agree with that. Ask yourself – is the trade off worth it? The Empacher is absolutely a well made shell – it’s German quality on display. But is it more durable than a domestic boat? No way. Maybe that’s why so many Empachers sit on the rack for 10 months out of the year. And ultimately, are your crews going to go so much faster that the additional cost and decreased support is worth it? That’s up to you to decide.

At Pocock, we pride ourselves in having the sport’s happiest customers, and for selling our boats at a fair and honest price. Our boats are built to be rowed all year round, and they’re still just as stiff and fast when the spring racing season rolls around – year after year. Who knows which boat will be the next “must row.” Regardless, we can guarantee that we’ll still have happy customers and we’ll still sell honest boats – that’s no fad.

Ancient Mariners Rowing Club, Bainbridge Island Rowing, Brentwood College School, Conibear Rowing Club, Everett Rowing Association, Jacksonville Rowing Club, Lake Oswego Community Rowing, Lake Stevens Rowing Club, Lake Union Crew, Lake Washington Rowing Club, Lakeside School Crew, Lewis & Clark College Crew, Martha’s Moms Rowing Club, Montlake Rowing Club, Mt. Baker Crew, Olympia Area Rowing Association (o.a.r.), Oregon Association Of Rowers, Oregon State University Men, Pacific Lutheran University, Pocock Rowing Center, Sammamish Rowing Association, Seattle University, Stanford Rowing Center, Station L Rowing Club, Undine Barge Club, University Of British Columbia, University Of Washington Men, University Of Washington Women, Vancouver Rowing Club, Vashon Island Rowing Club, Washington State University Men, Washington State University Women

More than half the races were won in a Pocock racing shell – congrats to:

Program	Winner of
University Of Washington	Champ Men's 4+
University Of Washington	Mens Collegiate 3V 8+
University Of Washington	Mens Collegiate JV 8+
Lakeside School Crew	Mens Jr 4+
Vashon Island Rowing Club	Mens Jr 4x Coxed
Everett Rowing Association	Mens Jr 8+
Sammamish Rowing Association	Mens Masters 2x A-B
Lake Washington Rowing Club	Mens Masters 4x C-D
Pocock Rowing Center	Mens Masters 8+ A-B
Ancient Mariners Rowing Club	Mens Masters 8+ D-F
Undine Barge Club	Mens Masters 1x C
Everett Rowing Association	Mens Masters 1x F
University Of Washington	Womens Collegiate 3V 8+
Washington State University Womens Rowing	Womens Collegiate JV 8+
Pocock Rowing Center	Womens Collegiate/Open 4+
Pocock Rowing Center	Womens Jr 8+
Pocock Rowing Center	Womens Jr JV 8+
Oregon Association Of Rowers	Womens Masters 4x B
Lake Washington Rowing Club	Womens Masters 4x E
Lake Union Crew	Womens Masters 8+ C

Not on Google+ yet? You can still connect with us on Facebook or follow us on Twitter (@PocockRacing).

Photo by row2k/D. Kenney

The Head of the Hooch has grown quite a bit since its humble beginnings; it’s practically a must-race addition to the fall schedule. Despite the fact that the Pocock shop is 2000 miles away, there were still plenty of Pocock racing shells in the mix.

As usual, the K4+ was the boat to race if you wanted to win in a 4+. Four of the top five finishers in the Women’s Champ 4+ were Pocock K4+’s, as were three of the top five in both the Women’s Lightweight 4+ and Youth 4+.

Congrats (and a big thanks) to all the teams who raced in our boats, including:

Cincinnati Juniors, Clemson University, Dayton Boat Club, Duke University, Jacksonville Rowing Club, McCallie GPS, Miami Rowing Club, Miami University Rowing Club, Murray State, Nashville Rowing Club, Newport Aquatic Center, Old Dominion, Rollins College, Rollins Rowing Association, South Niagra Rowing Club, St. Andrew Rowing Club, St. Louis Rowing Club, Texas Crew, University of Central Florida, University of Louisville, University of Texas, University of Tulsa, Vanderbilt Rowing Club, and William & Mary

Here are some top 10 finishers:

Program	Event	Place
University of Texas	Women's Open 8+	1
Old Dominion	Women's Lightweight 4+	1
Cincinnati Juniors	Women's Youth 4+	1
William & Mary	Men's Lightweight 8+	1
St. Louis Rowing Club	Mixed Master 4+	1
Cincinnati Juniors	Men's Youth 4+	2
University of Louisville	Women's Champ 4+	2
University of Tulsa	Women's Lightweight 4+	2
University of Tulsa	Women's Champ 4+	3
Texas Crew	Women's Club 4+	3
University of Louisville	Women's Open 8+	3
St. Louis Rowing Club	Women's Youth 4+	3
Newport Aquatic Center	Mixed Master Quad	3
Texas Crew	Men's Lightweight 4+	4
University of Texas	Women's Champ 4+	4
St. Louis Rowing Club	Women's Youth 2-	4
South Niagra Rowing Club	Women's Youth 4+	4
Clemson University	Men's Club 8+	5
University of Central Florida	Women's Champ 4+	5
University of Louisville	Women's Champ 8+	5
University of Tulsa	Women's Lightweight 4+	5
St. Andrew Rowing Club	Women's Youth Novice 8+	5
University of Tulsa	Women's Open 2-	6
Jacksonville Rowing Club	Men's Master 2x	7
Newport Aquatic Center	Men's Master 4x	7
Rollins College	Men's Champ 4+	7
St. Louis Rowing Club	Men's Youth 4+	7
Miami Rowing Club	Men's Youth 8+	7
Duke University	Women's Champ 4+	7
University of Louisville	Women's Open 8+	8
St. Andrew Rowing Club	Women's Youth 4+	8
St. Louis Rowing Club	Men's Master 4+	8
University of Louisville	Women's Open 2-	9
St. Andrew Rowing Club	Women's Youth 8+	10

Another Charles is in the books – we’ll remember the blue skies and swimming-pool-sized puddle behind our booth. Just goes to show, no matter what the weather forecast looks like, always pack rain boots. Tremendous congrats (and thanks) to all the teams who raced in a Pocock, including:

1980 Rowing Club, Amherst College, Bostin Latin, Buffalo Seminary, California Rowing Club, Cambridge Rindge & Latin School, Clemson University, Conibear Rowing Club, Everett Rowing Association, Florida Institute of Technology, Green Lake Crew, Havard Law, Ithaca College, University of Louisville, Lake Washington Rowing Club, Marina Aquatic Center Juniors, US Naval Academy, Northern Virginia Rowing Club, Pocock Rowing Center, University of Notre Dame, University of Pennsylvania, University of Oklahoma, Rocky Mountain Rowing Club, Shanghai Water Aquatic Center, Skidmore Community Rowing, South Niagra Rowing Club, St. Andrew Rowing Club, Stanford, University of Texas, University of Connecticut, University of Chicago, University of Washington, William and Mary College, University of Wisconsin, and ZLAC.

Here are some Top 10 Finishers:

Program	Event	Place
University of Wisconsin	Champ Men's 4+	1
1980 Rowing Club	Senior Masters Men's 4+	1
Marina Aquatic Center Juniors	Youth Women's 4+	2
Rocky Mountain Rowing Club	Senior Masters Men's 4+	2
Everett Rowing Association	Youth Men's 8+	3
University of Washington	Champ Men's 8+	3
US Naval Academy	Champ Men's 4+	3
Ithaca College	Alumni Women's 8+	3
South Niagra Rowing Club	Youth Women's 4+	4
University of Wisconsin	Champ Women's 8+	5
US Naval Academy	Lightweight Men's 4+	5
University of Notre Dame	Champ Women's 4+	5
University of Chicago	Collegiate Women's 4+	5
Conibear Rowing Club	Senior Masters Women's 8+	4
Everett Rowing Association	Youth Women's 4+	7
ZLAC	Sr Master Women's 4+	7
University of Clemson	Alumni Women's 8+	8
California Rowing Club	Alumni Men's 8+	9
University of Texas	Champ Women's 4+	9
Lake Washington Rowing Club	Light Men's 1x	9
Skidmore Community Rowing	Master Women's 8+	9
University of Wisconsin	Champ Men's 8+	10

If I were a consumer purchasing rowing equipment, I would want to know that I was paying the same amount as the next guy. I’d want to drive away with the peace of mind that I made the right decision and not only got a good boat, but I got it at a fair price. I’d want to know that I wasn’t swindled by some back-and-forth sales negotiating tactics. And I wouldn’t want to feel like I just left a used car lot.

How many of you have been told something to the effect of, ‘You are getting a great deal here’, ‘We don’t do this type of deal for just ANYBODY’, ‘Row it for a while, if you like it, give me $30,000’? Well, you have not heard any of those things from us, and you never will. Here is why: We are running an honest business, and we respect you enough to be transparent and open about our products and what they cost.

Maybe you are indeed your salesman’s best friend and best customer. But maybe you’re not. Usually it comes down to this: the “best” customers are usually the biggest customers, while the smaller programs that legitimately need a break are left paying more. Where’s the fairness in that? I don’t see it.

We charge an impartial – and fair – price for our equipment. Our boats are the fastest, longest lasting shells built, and they’re worth every penny. We think that good customer service starts before you actually write the check, and it means treating every customer with integrity and honesty. We have purpose-driven boats that fit most any budget, and we’re happy to work with you to make long term fleet maintenance straightforward.

Want to know how much a new Pocock Racing Shell costs? The prices are listed below. Or, go to our website and look it up or open up our boat catalog. We don’t trap you on the phone in a long, ambiguous sales pitch. You don’t have to fill out a long online questionnaire, only to find out when you’ve finished that “someone will be in contact with you soon.” We don’t hold it against you if you’ve purchased other brands. We don’t care if you are a huge program, or one just starting out. Put it this way – when you’re dealing with us, you’ll never wonder if your competitors got the better deal.

In 2012, we’re raising our prices for the first time in over SEVEN years. We’ve stretched ourselves pretty thin over the last few years to absorb rising material and labor costs since we knew our customers’ budgets were tight. We have no idea how our prices stack up to the other North American boat builders because none of them seem to have List Prices. While we’re not happy about raising our prices, we continue to firmly believe that a Pocock racing shell delivers exceptional value for your program.

New prices will go into effect November 15:

Hypercarbon Boats

V8+ $36,900
K4+ $23,100
K4x/- $23,400
K2x/- $12,500
K1x $8,900

Standard Line Boats

E8+ $30,500
C8+ $28,900
K4+ $18,900
C4+ $18,100
K4x/- $19,100
K2x/- $10,800
K1x $7,500

If you’re one of our customers, thank you for supporting us, bringing Pocock into your boathouse, and racing in our boats. If you’re not, we’d like to chat with you about your next boat purchase if you’re interested.

Here’s to a fast 2012!
- John Tytus

To get a new boat order started, fill out a Quote Request
Before you buy any new racing shell, read: The Boat Buyer’s Guide
Check out the world’s best racing shell warranty: The Pocock Guarantee

Racing sandals only come in two sizes, but the lacing system does a good job of getting a tight fit even on smaller feet. They’re ideal for boats that are being rowed by many different rowers with lots of different sized feet. Worried about your feet getting cold or wet? Pick up a pair of neoprene socks from your local outdoor store – they’re a great compliment. To see more pictures of the racing sandals, check out this previous blog post.
Price per pair: $80

The rowing shoes are great if you don’t need to fit lots of different sized feet in the same shoes, or if you have the luxury of stocking many different size shoes to fit your rowers. Most people who purchase boats for private use purchase shoes in their exact size for the best fit.

Price per pair: $60

We also offer the C2 Flexfoot assembly – it’s just like the strap and heel cup set up you’ll find on a Concept2 erg. This is a great, low-cost option for boats that will see lots of different rowers. They’re typically used in learn to row and novice boats since they offer the greatest flexibility. (Please note that the flexfoot assembly uses a different footboard than the shoes and sandals, so it’s not easily interchangeable.)
Price per pair: $35

Many boathouses stock a combination of both shoes and sandals in a range of sizes – since they use the same footboard assembly, they are easily interchangeable. Simply unscrew the nuts that hold the footplate onto the footboard, and move from one seat to the next. The flexfoot assembly does not use the same footboard, so it’s not interchangeable.

To order any of these options, as well as the footboard and accompanying parts, visit our Footstretchers Parts Page.

If you have your eye some other sort of footwear – like the Nike Amado or Adidas Rowing Shoes – just let us know and we’ll see what we can do to make it work. We also offer Bat Logic’s BioFit footplates and CustomPack shim kits.